It is called Magneto – The Tik Tok Agency and is the latest initiative born within Next14, the integrated communication group that works at the intersection of creativity, data, physical and digital and that is preparing to close 2022 with a strong growth in turnover about € 40 million in revenues consolidated.
With over 19 million active users in Italy and more than 80 minutes of time spent per day per user, TikTok is today the first mobile channel for the use of multimedia content. An essential element in communication for an increasingly large number of companies, especially those that need to speak to younger targets.